Looking to start a beauty blog? Want to inspire your followers with unexplored beauty tips and tricks? and also wanna earn some bucks on the way?
Then this is the right stop for you!
A Beauty Blog is an exciting way of sharing your journey of trying out new products or techniques with different aspects of beauty.
And if you accumulate huge readers every month, just like any other beauty blogger you can also get hired by various cosmetic companies and review their products while making money!
But…
Beauty blogging is a bustling niche. With so much competition in the market, how do you start a beauty blog that stands out? Well, this blog has been carefully put together for the sole purpose of helping you set up a beauty blog in minutes.
Reasons for Starting a Beauty Blog
If you’re passionate about beauty and cosmetics, a beauty blog gives you a dedicated space to explore, discuss, and share your interests with like-minded individuals
Here are the perks of Beauty Blogging:
- You Build a Community
- Creativity Outlet
- Generate Monetization
- Influence and Impact
- Cultural and Social Trends
- Free Test Products
It also opens up opportunities to share your insights with others, starting a beauty blog could be a fulfilling and enjoyable endeavor
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How to Start a Beauty Blog?
A beauty blog opens up a world of creative possibilities and an opportunity to share their passion with an audience. From makeup tutorials to skincare tips for radiant skin, a beauty blog allows you to be a guiding light for enthusiasts seeking valuable advice. So let’s have a look at the stepping stones for a successful blog.
#1. Choose your Interest or Topic
Beauty is a vast area. You have to work at a micro-level if you wish to secure a space in the market. If you can deliver crisp content and address the queries of your readers, your blog is bound to be popular.
Know yourself first, in which area you feel more comfortable. If you like bridal makeup and are experienced in that, there is no need to write about styling tips. Pick a topic that you have in-depth knowledge of.
#2. Choose a Perfect Beauty Blogging Platform
15 Best Free Blogging Platforms Compared
When it comes to the blogging platform, WordPress is the most popular choice among bloggers worldwide. The reason behind its popularity is its user-friendliness and flexibility. It is easy to customize and anybody can use WordPress without any coding knowledge.
The other important factor is, that there are lots of themes and plugins available that will help you set up your website in no time!
Pros and Cons of WordPress – Should You Use It?
#3. Choose your Domain Name
Choosing a domain name is one of the most crucial parts of blogging. It shows in your URL. So, it naturally becomes your identity and permanent address on the web. You have to select a name very carefully. It should reflect what you write about and pull more readers. People should be able to understand easily what you are trying to communicate through your domain name.
Here are some tips for choosing your domain name for your beauty blog-
- Keep it small and simple
- Keep two or three options ready as the one you pick may not be available
- It should be your original
Blog Name Generators – Find a Name for Your WordPress Blog
#4. Get Hosting
The next thing you need to do is to find a suitable hosting. There are many hosting service providers in the market. All have their own plans and features. You need to go through the list of features and find one as per your needs.
We would recommend using Bluehost. It is one of the most popular hosting providers and offers one-click installation for WordPress and other CMS platforms like Drupal and Jumla. The hosting service also provides a free domain name.
#5. Install WordPress
With Bluehost, installing WordPress is a matter of only a few clicks. Here are the steps you need to follow –
- Log into Bluehost
- Go to the Control Panel
- Click on the WordPress icon under the website section
- Choose the domain where you want to install WordPress
- Enter the site name, admin user name, and admin password
- Click on Install now
Now you will be able to see that WordPress has been installed successfully. You can now begin with your first blog.
#6. Find a WordPress Theme
After you have installed WordPress, now is the time to get an appropriate theme. A theme allows you to give your desired look and shape to your website. There are many premium and free themes available for WordPress, but we recommend using the Responsive Theme
Do check out the free responsive themes that will make launching your website a breeze.
How to choose a WordPress theme? (20 Point checklist)
Here are a Few Popular Templates to Choose from –
Free Lifestyle WordPress Theme
Lifestyle is a ready-to-use, responsive free WordPress theme that will give you a head start to launch your beauty blog. This theme comes with pre-designed pages specifically curated keeping the niche in mind so you don’t have to do anything from scratch.
With the 1-click import feature, you can just import the template, easily customize the content, and launch your blog. The theme comes with an integrated contact form to increase email inquiries and chances of collaboration.
Allure Beauty Blogging Theme
Allure is a professional beauty and fashion blog theme. It comes with a good collection of stylish home pages and has a powerful admin panel. There are elegant blog sliders and social media widgets. There are different blog layouts and lots of shortcodes. It has contact form 7 integration.
Cosmetista Beauty Blogging Theme
Cosmetista is a WordPress theme for beauty bloggers that comes with many different blog layouts and content composers. This premium theme has color management features and form builders. It is WooCommerce integrated. So, you can easily run an online shop. You can also choose to add animations to your content.
Falive Beauty WordPress Theme
Falive is a modern and creative WordPress theme that is most suitable for beauty and fashion blogs. It comes with a live editor with a theme customizer, 5 header layout options, and 3 feature slider options.
#7. How To Publish Your First Blog Post?
To share your ideas with your readers you need to publish your blog properly. To publish your blog, here are the steps you need to follow –
- Go to your WordPress dashboard
- Click on “ Posts ->Add new”
- You will find many blocks to add your content
- Arrange your contents into different sections under headings and subheadings
- You can also add photographs and videos to your post.
- You may also add links if you wish to.
- After you are done, click on the “Publish’ button on your right side.
- Never forget to check the preview before you publish your blog to know whether it is right
There are some important points that you should keep in mind while drafting your blog. It should be stylish, simple, and visually appealing. Write in simple language and add attractive and relevant photographs.
What should I Blog About?
Once you decide to start a blog, the immediate question that comes to mind is, what to write about? Or, how to generate a good writing idea. The best way to generate an idea is to look around. You have to feel the pulse of your readers. You should be able to find out what they want to know about.
Here are some common areas you can start with –
Makeup Tips And Tricks
Makeup artistry is a very popular niche. If you have good knowledge of makeup, you may try to share your tips for different occasions with your readers. You can also talk about how to take care of themselves.
Review of Beauty Products
Product review is another important area. If you have a habit of trying new products in the market, this is the niche you should try. But remember you should always share your original review. Otherwise, it is difficult to win the readers.
Hairstyling Hacks
If you are a hairstylist, you can share your ideas with your readers. People look for new hairstyles for different occasions. If you can provide them with new and innovative ideas regularly, you will get good traffic.
Nails Hacks
Nail painting is more than just a cosmetic activity; it’s an art form that lets you express yourself in vibrant colors and intricate designs. Nail painting is gaining popularity among women nowadays. If you are an expert in nail painting, share your creative ideas with your readers. If your ideas are stylish and catchy, people will follow your blog.
Promote on Social Media
If you want to make your beauty blog a success, you need to promote it on social media. Here are some tips you may follow –
- Identify your target group in social media.
- Create engaging content with rich media.
- Check the traffic potential of various social media.
- Select your most appropriate options.
- Share your blogs.
- Your hashtags in relevant posts especially on Instagram and Facebook.
Along with the pointers maintain a consistent brand identity across all your social media profiles to create a cohesive brand image.
How do Beauty Bloggers Make Money?
Beauty is a popular and busy niche. So getting traffic in this area is not a big deal if you have quality content. And if you have good traffic, monetization is not very difficult. There are three major ways to earn through your blog –
Join Affiliate Programs
Nowadays most of the popular business organizations have their affiliate programs. You can join the affiliate networks of the houses that regularly talk on related topics. Amazon affiliate is a popular affiliate program. You can use it when you write about beauty products.
Display Ads on Your Site
The other powerful way is to display ads on your site. You can sell space to various advertisers. You can join different ad networks or hos your own banners. Amazon Native Ads and Google AdSense are two popular ad networks. You can use different plugins to connect to these networks. WP AdCenter is one such plugin. It allows you to get as from third-party networks or display self-hosted ads on your site.
Sell Products Online
One more popular way is to run an online store for your products. You can easily turn your website into an online retail outlet for the products you talk about or the brands to which you provide a platform. There are popular plugins like WooCommerce to easily and effortlessly run an e-commerce store.
Top Beauty Blogs to Follow
If you’re ready to start the journey to the world of glamour and self-care, join us as we dive into the universe of top beauty bloggers who have captured the hearts of millions with their expertise and passion.
Into The Gloss
Into the Gloss is one of the most popular beauty blogs today. It has 84k followers on Instagram. The blog was founded by Emily Wisse in 2010. She was a fashion assistant in Vogue. Then she decided to share her ideas with readers around the world.
Today she is one of the rare beauty icons who have a lack of followers worldwide. She writes mainly about beauty products and careers in the beauty industry. The specialty of the blog is, that it defines beauty in different ways. Beauty means something different to every woman. It tries to address the issue.
Front Row Beauty
Front Row Beauty is a beauty, fashion, and lifestyle blog. It is also a popular online beauty tutorial. The blog was founded by Sydney-based fashion and beauty expert Reika. She defines beauty as “ being the best possible version of yourself on inside and out”. So, in her blog, you will find almost all the information you need to improve your personality and look. Currently, Reika has 10k followers on Instagram.
I Covet Thee
I Covet Thee or ICT is a fashion and beauty blog by Alix Coburn in 2011. She is a UK-based blogger and fashion icon. She also runs a YouTube channel by the same name. Currently, she has 425K YouTube subscribers, 189k Instagram followers, and 62k Twitter followers.
She writes about beauty, fashion, lifestyle, and food. She loves to write about beauty, fashion, travel, and life. You will find many other beauty-related topics in her blog.
Makeup Savvy
Makeup Savvy is a beauty blog founded by Fiona Houghton in 2010. The blog has 10k followers on Twitter. The blog is mainly about beauty, skincare, nails, and lifestyle. You will also find here lots of product information and reviews. The specialty of the blog is, it has a resource section. There you will find many tips about beauty as well as blogging.
Make Savvy is also very famous for its eye-catching photographs. You won’t have to go through the details even, the photographs will convey many things to you. It is an information-rich blog. A popular choice for many beauty and fashion lovers.
That Grace Girl
That Grace Girl is an interesting beauty blog founded by Grace in 2011. She started writing about the product she discovered to cure her acne. Gradually she started writing about other beauty products too which were popular in the market. And, her website ended up becoming a beauty blog. Currently, she has a huge list of followers. The blog is mainly about beauty products.
Final Thoughts…
Beauty is a billion-dollar industry with millions of people looking for ways to look and feel their best. Beauty bloggers are individuals who fill this gap by sharing knowledge of lifestyle, skincare routines, and fashion to inform and empower their followers.
A blog is indeed a perfect way to spread awareness about any topic and helps in building a connection with your target audience. Blogs help in enhancing your visibility as well as improve your personal branding.
There’s so much to consider before starting a beauty blog. Hope we got you covered with valuable insights to become the next Kardashian.
If you’ve liked reading this article, don’t forget to look at our other similar articles:
- What Is A Blog? Beginner’s Guide To Creating A Blog Website
- Using A WooCommerce Order Form Plugin To Maximize Your Online Sales
- How To Start A Fashion Blog- Easy Step-By-Step Guide
Are you already excited about building a blog website with WordPress? Grab the Responsive theme and Elementor to build the best websites!
Happy Blogging!
4 Comments on “How To Start A Beauty Blog And Make Money- Easy Guide”
good article
Quick question. Before you make your website active, how many blog posts do you think is a good number for viewers?
I would recommend you make your website active as soon as you are ready with your first post! And slowly keep adding to it…
All the best for your new site!
I love your blog. I don’t have the foggiest idea what I’d manage without you and your incredible information! Many thanks.