WooCommerce, by powering 28.19% of all online stores, is one of the extensively used eCommerce platforms. Courtesy of its versatility, flexibility, scalability, and affordability, WooCommerce is consistently becoming a preferable choice among online shop owners.
While being familiar with its popularity, there are high chances you might not know the boundless chances you can grab to monetize your existing WooCommerce store. After all, it’s a place where you can do so much more than merely sell products.
If you are unaware of it, don’t worry. In this post, you can get the answer and find out how you can monetize WordPress WooCommerce store.
How to Monetize WordPress WooCommerce Shop?
Here are some steps you can follow to monetize WordPress WooCommerce shop:
Create a Membership Site
Creating a membership website is one of the prominent methods to monetize your existing WooCommerce site. Through this, you can put restrictions on products, content and services so that they can be accessed by only paying members.
If you want, you can also define varying membership types, whether manually, recurring subscriptions, or more. You can lure more people into becoming paying members by offering them products and services earlier than the rest of the lot.
Since people prefer being an integral part of a club, by creating such a site, you can easily capitalize more on your exclusive products and premium content.
Join Affiliate Programs
If you are featuring a blog on your WooCommerce store, you can nurture the relationship between you and the customers easily. This way, you can offer more value to loyal customers. Furthermore, by integrating affiliate programs into your blog, you can recommend the products and services that are useful to your target audience.
After all, you can do so much more than sell your own products. Through an affiliate, you can promote others’ products as well and earn a significant amount of profit. All you would have to do is insert affiliate links into your content and publish it.
Apart from blogs, you can try adding affiliate links to email campaigns and product banners as well to get more clicks. However, with this method, make sure you are only recommending quality and relevant products.
Run Ads on Your Site
Undoubtedly, nobody likes being bombarded with plenty of advertisements the moment they open a WooCommerce site. Still, you can use this method quite cautiously to generate extra revenue by displaying ads on the site. Here are a few ways to do so:
Sell Ads Space
You can try selling ad space on your WooCommerce store to other retailers who are interested in capitalizing on your store’s traffic. The more daily traffic you get on the site, the more you can charge for your ad space. You may even charge per impression, adding more to your revenue generation.
Publish Sponsored Posts
Another option for you is to publish sponsored posts on your WooCommerce store. If your site is receiving a good amount of traffic and you have managed to establish your brand’s authority in the industry, you can easily find others who will be interested in paying you for sponsored posts.
Although the post will be published on your site, you will have to give a backlink to their site. Additionally, if you are concerned about the content’s quality, you can also offer to write on your own.
Anyway, as long as you are accepting content that adds value to your traffic and fits within your niche, this method has a lot of potentials to help you generate extra bucks.
Register for Google AdSense
By registering at Google AdSense, you can showcase Pay-Per-Click (PPC) ads in the form of images, videos and text on your site. Each time somebody clicks on the ad, you will make money.
However, you must keep in mind that not everybody would like a lot of advertisements. Hence, try and not to overdo this method.
Top WooCommerce Addons for Monetization
Here are some of the best WooCommerce addons that you can use for monetizing your store:
WP Ad Center – WordPress ads plugin
One of the considerable ad management plugins, WP AdCenter, helps you earn from ads. It works with almost every type of ad and network, including Media.net, Amazon Ads, Google AdSense, and more.
You can host custom banner ads with this plugin or create ad spaces for others. The plugin is optimized for speed. It has composer-based architecture and modular code that make it fast and SEO-friendly.
Furthermore, with Gutenberg blocks, content ads, Elementor widgets, AdSense importer and other inbuilt tools, you can easily save a lot of time.
Features
- Stats and reports
- Rotating ads
- Google Analytics integration
- Ad-block detection
- Geo-targeting
- Ordered & weighted ads
- Custom styles and sizes
- User role ad visibility
Subscriptio – WooCommerce Subscriptions
This is one WooCommerce extension that lets you sell subscriptions with ease. By using Subscriptio, you can add recurring payments to your store so that you can sell a variety of products and services, such as e-learning packages, magazine subscriptions, online memberships, and more.
With this tool, you can configure both variable and simple products. Furthermore, you can also set free trial length, payment cycle, subscription length, and more. You and your customers both can resume and pause subscriptions.
And then, there is also an option for cancellation. However, if you want, you can disable this option for customers.
Features
- Automatically handled subscription related actions
- Supports PayPal and Stripe
- Set up billing cycle length
- Configure subscription trial period
- Make it possible to buy non-subscription and subscription products during one checkout
- Subscription management tools for consumers
- Easy and powerful admin subscription management area
- Log and display subscription transactions
Points and Rewards for WooCommerce
With this specific plugin, you can easily create point-based loyalty programs to reward your loyal customers. It is a customer-oriented tool that helps you engage customers by providing them points for varying activities, such as referrals, purchases, signup, and more.
It involves redeeming and earning store credits as discount coupons and points on performed activities. This WooCommerce tool ultimately helps you improve brand loyalty conversion rate and customer retention.
You can also set up an array of reward points, such as for birthdays or special occasions, round down and round-up reward points, on first orders, redeem and reward points, referral points and more.
Features
- An option for customers to view and manage points transactions
- Automatically deducts the points from the accounts if cancellation or refund have been requested
- An option for sellers to create multiple membership tiers
- A shortcode to display ranking on the frontend of the store
- Provide daily login points on the first login of the day
- Compatible with WooCommerce wallet systems
- WordPress Multilingual (WPML) ready
WooCommerce Amazon Affiliates
If you have set up an affiliate site, this plugin would be an ideal choice for you. Since there are thousands of affiliate programs, this tool works with the Amazon affiliate network. The tool is helpful in pulling products from this eCommerce site and publishing the same on your site.
Your affiliate links will get published alongside. All you would have to do is set a keyword and the number of pages that you wish to import. And then, simply add it to the Queue section.
If you want, you can also set up recurrence, meaning how often products will be imported. One of the best things about the tool is that it pulls product information, images, specifications, and reviews as well.
Features
- Automatic spinner to avoid plagiarised content
- Automatically removes out of stock products from your store
- Compatible with every WooCommerce and WordPress theme
- Supports a variety of countries, including Spain, China, Italy, India, Japan, France, Canada, the United Kingdom, and Germany
- Customize pricing to be shown on products
- An option add product variations
- Import products as Draft or Published
WooCommerce Advanced Shipping
WooCommerce Advanced Shipping tool helps you create customized shipping rates on the basis of certain conditions. The tool lets you enjoy flexibility in terms of what you are charging to people.
It has a simple and easy-to-use interface. You can use a variety of factors to create a table rate, such as state, country, volume, weight and more. One of the good things about this plugin is that it is compatible with a variety of WordPress and WooCommerce versions.
Features
- Option to create multiple methods of shipping
- No coding or technical knowledge needed
- Easy to use
- Conditional logic
- Unlimited shipping methods
- Cart based, user-based, and product-based shipping are also available
- Two varying extensions are available
Smart Coupons for WooCommerce
This is an all-in-one advanced WooCommerce coupon plugin. It lets you manage your offers and couples quite effectively. Right from store credits to gift vouchers, giveaways, and much more can be handled with this tool.
Furthermore, you can create smart marketing campaigns as well. And then, you can create a variety of coupons, such as subscription discount, fixed product discount, percentage, fixed amount and more.
If you want, you can also create a combination of coupons that your customers can and cannot use with certain coupons. You can also restrict the number of products that can be put into the cart to apply coupons.
Features
- Configure coupons and offers effortlessly
- Different combinations of offers and discounts
- Create coupons on the basis of behaviour
- Create Buy One Get One offer
- Allow customers to get store credits
- Gift coupons to friends through email
- Count down discount sales banner
- Bulk coupon generation
WooCommerce Dynamic Pricing & Discounts with AI
This one is an extremely comprehensive and functional pricing and discount plugin. It is an all-purpose tool that is easy to install and use on an existing or new WooCommerce portal.
This plugin has elaborate pricing and discount toolkit that assists you in implementing a variety of discount-based prices as well as adding coupons to any category or product. The tool is extremely simple and easy to use.
All you would have to do is create conditions and rules for discounts from the settings. Once done, you can enable or disable the rules accordingly. You can also customize the pricing structure on the store.
Features
- Give a discount on first order
- Next buy bonus
- Show-up coming sales offer
- Change browser title
- Choose multiple products
- Make duplicate rule
- Plus membership for loyal customers
- The special discount rule set up
Wrapping Up
Monetizing WordPress WooCommerce store is one of the best methods to generate more profit and grow the site. However, you would have to be cautious regarding the strategies you implement. If you are worried, try these above-mentioned monetization plugins and tools to diversify methods and generate additional revenue with ease.
